After eleven gruelling tasks of the job interview from hell, it's finally time for Lord Sugar to choose his next Apprentice. The two finalists are faced with the final task of launching and presenting a new premium alcohol drink to an audience of over one hundred industry experts.
Dara O Briain then presents the first opportunity to hear from the winner, as well as the boss himself, in front of an audience including all of this year's candidates. Quizzing the runner-up are comedian Jack Dee, entrepreneur Sarah Willingham and columnist Amanda Platell.
Aired: 19 Dec 2010